Future Proof SEO: Real Life Link Building
* Over the years I have repeatedly expressed my belief in “people SEO”. It means that the only future proof SEO approach in a social media world is to forge relationships. I have never elaborated on it in a single…
Your Business is Not Boring – Your Content is
People often ask me: How can I promote my boring business? I cringe every single time and want to shout “you are not boring!” What they really mean is: I don’t want to create engaging content. In fact most businesses…
Can Inbound Marketing Replace SEO?
Can you replace SEO with (inbound) marketing? Hell no! Such a shortsighted idea! Hear me out! The idea might sound tempting though. Why? Can Inbound Marketing Replace SEO? Inbound marketing can’t replace SEO. Neither can Why do I ask then?…
The 3 Social Sites Every Business and Professional Should Use
Many people argue that there is no single social media to go after for businesses trying to “join the conversation”. They’re right to some extent but I disagree nonetheless. There are just 3 social media sites you have to join…
Hands On Google Social SEO Techniques for Personal Search
Google personalizes search results. What does it mean? You get search results reflecting your specific interests. How to practice SEO for such “personal search”? You have to choose to get your hands dirty! This is hands on actionable advice! Bring…
The Stone Age of Blogging is Over – What’s Next?
* Some influential bloggers have written about the end of the golden age of tech blogging in 2011. Others followed ever since. They often say “tech” but in a way they mean blogging in general it seems. Some people were…
How to Practice Social SEO? Share Resources from Readers
SEO 2 is for real. I practice what I preach. It’s not just talk to make more people follow me. No wonder some people call it the “social SEO“. How do you actually do it? Read below! How to Practice…
SEO Activism: Detox Campaign by Greenpeace
For years I’ve been a proponent of using SEO for more than just making money. Even on the Web it’s “people before profits”. You can’t just do business as usual when the planet and humanity with it goes down the…
Starting a New Blog? Read this First!
So you want to start a new blog? Are you starting a new blog already? Have you started a new blog recently? In case you said “yes” at least once this article is for you. You will save lots of…
How to Fight Big Business on Google and Beyond with Smart Mob SEO
* Let me brag for a minute. You understand why I have to a bit later. Over the years I’ve been outranking big businesses, well known brands and major news media. I’ve been successfully competing with whole agency and in-house…
Who is Your Competition on the Web?
Who are your competitors? You think you know. Yet your offline understanding of competition does not work on the Web! You don’t know or realize though! Let me explain. Who Do You Think Your Competition is? When business owners contact…
What Are the Core Values of Your Blog?
* A business blog is not only a blog it’s also obviously a business. A business has to have some core values to be able to succeed in the long term. The market is volatile so that you need some…
Can You Keep Up with the Joneses?
A few days ago I’ve watched a very intriguing movie called The Joneses. It’s about a seemingly happy family who is moving to a new city. Their main motive is to sell products though. How do they do it? They…
Science vs Reality: Do Not Obey Scientists – Practice What Works
* More than once I had a lively “science” discussion on Twitter with sometimes very opinionated individuals. In some cases they were rather dogmatic. Some people treat science like a religion and blindly believe in it while they treat those…
10 Ways Matomo is Better Than Google Analytics
In recent years more and more people are less and less fond of Google. Not only does Google monopolize many industries it also mostly makes money by tracking people and selling their private data to advertisers. One of the markets…
Quora for Business: Is the Q&A Site Worth the Effort?
Yahoo Answers dominated the Q&A space around 2010 when the Quora hype started and I originally wrote this article. Quora was barely visible at the start. In 2017 Quora finally overtook Yahoo Answers according to Google Trends: Many people ask…
How to Build Links Like Jaamit
SEO Jaamit Durrani and a cat that looks like Hitler at Think Visibility. This is how funny @jaamit was.* Barely three months before his sudden death Jaamit Durrani had contacted me! Why? He asked me whether I’m interested in the…
Lead or Follow?
One of the most important factors of success is not being satisfied with merely following. When you are just following orders following trends following people instead of being yourself and doing what’s best for you you won’t succeed. It’s not…
Non-Profit SEO Resources
You may not know it but I’ve been working for non-profits even before my career in search engine optimization. Back then there was no such thing as non-profit SEO. SEO for non-profits is by now a popular concept as I…
How to Get Links on SEO 2 and Other Blogs
* As both blogger and SEO am I aware of both sides of “link building”. Over the years I got lots of spammy comments from low quality “blog commenting services”. I often had to delete comments right away. I rather…
