SEM (Scanning Electron Microscopy) Demand Skyrockets
Google Trends is a wonderful tool to find out what the market really demands. One problem is ambiguity though. It happens when a term means more than one thing. It happens to acronyms quite often. I compared SEM to SEO…
How to Get Attention Blogging Part-Time
In the past I often made a common blogging mistake. It was trying to raise hell or be spectacular to get attention from readers. You really have to be to get engagement organically. Using hatebait to get there by way…
Internet Lies Translated
Did you notice? On the Web some words never mean what they sound like. No joke! Often they signify something they were never intended to mean in real life or when first coined. Some terms and expressions just do not…
Findability: New and Better SEO?
What is findability? Is it just a synonym for SEO? Yes and no. Let’s find out how the findability concept evolved over the past 20+ years. use it to this day. How do I know? Simply by searching for it…
Semantic SEO: Your Website is a Goldmine with On-Site SEO 2
* You think on-page SEO is dead? It hasn’t even begun! To be clear, your website is a goldmine and you haven’t even started to dig for the gold. On my SEO 2 blog I have covered blogging, social media…
Learn How to Blog: Writing for Beginners
You want to learn how to blog? Excellent! You’re in the right place. Writing is the most difficult part of actual blogging. Why? Blogging and conventional writing are not the same! Beginners often don’t get the differences between websites and…
10 Commandments of Business Blogging
* Whatever you do, you need passion! What exactly is business blogging? To me it applies to any blogging motivated by the advancement of any business or marketing goals. It may even apply to blogging for a cause like many…
The Most Important Difference Between Websites and Blogs
Website vs Blog: What’s the difference? What is the single most important difference between “conventional” or “static” websites and blogs? Many people will probably reply Blogs are dynamic, websites are not Blogs encourage conversation, websites do not Blogs offer feeds,…
Dofollow Blog Commenting Etiquette vs a Barbecue Party
* How to comment on “dofollow” blogs without getting marked as SPAM? Is there a way to add actual value to your comment even though you’re just after the link? Does commenting on a “dofollow” blog work for bloggers who…
WordPress Post Address Best Practices
WordPress is – you might already know it – the most popular CMS. There are plenty of good reasons to use WordPress for blogs and websites. It’s still my favorite online publishing tool after 20+ years! I use WordPress for…
The ROI of Blogging and Social Media
For years ROI or Return on Investment was a term used by business people in suits and marketers who worked for them. Meanwhile search marketers often obsessed about rankings, traffic and conversions. Then ROI went mainstream as not only SEOs…
The 3 Types of Online Reputation Management You Need
Online Reputation Management was a relatively late addition to search engine optimization and it was part of a larger marketing trend. The hype has subsided over the years yet so called ORM or Online Reputation Management is the daily bread…
What is SEO 2.0? Add Your Definition Now!
Soon I will truly redefine SEO. Not just upgrade to version 2.0, I will redefine SEO as a whole! Thus I want to know how well my propaganda and brain washing techniques have worked until now. I want you to…
SEO Superstition: Ranking Signals Are Not One Google Juice
There is no hidden Google juice that miraculously determines the ranking in Google’s results. Google’s “search advocate” John Mueller flatly ignores questions that even mention the term “link juice”. Yet why is it still so widely used? Is it just…
Towards a New Defintion of SEO
* I promised you a redefinition of SEO when I started this blog. In fact it’s still in the name of it. Where is it you might ask. Until now I delivered only an upgrade, a new version of SEO….
Enlarge Your Metrics!!!
This is not a funny post. It’s one born out of frustration! One day out of the blue a client of mine wrote me an angry email! He was actually threatening to end our cooperation. Why? My client was apparently…
Silly Marketers: SEO is for Kids
* Many marketers just don’t get it. Either they are ignorant, silly or worse. Usually I’m not bashing anybody. Yet sometimes a post makes me think that we are still in 2003. As if social media were something completely new…
10 Misconceptions Why SEO is Better than SMO Refuted
Some bloggers argue that conventional SEO (Search Engine Optimization) is better than SMO (Social Media Optimization) for average small businesses. What’s the difference between search engine and social media optimization? As I do not advocate a pure either or…
Why Social Media are Like Slavery and SEO 2 Equals Abolitionism
Most people contribute to social media. We create so-called User Generated Content (UGC). Yes, I am talking about social media like Yet they are not outright idealistic endeavors built for the benefit of humanity. They are about business and making…
20 Ways to Get Legit Paid Links Without Getting Penalized
Getting links is like getting laid. You can pay for sex or you get it for free. When you are very attractive you have no problems. You have to pay when you are ugly boring shallow Still there are lots…
