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As you might have noticed I’ve been talking about outreach and more specifically blogger outreach repeatedly. I’ve done lots of outreach myself as well over the years. This time I want to go beyond mere advice.
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You have probably heard the “content is king” quote a hundred times already. Did you ever wonder about the actual meaning of it? It’s not what you think!
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Hello! My name is John Smith! You can call me agent Smith. What’s your name? Come on! That’s an innocent question, isn’t it? OK, I admit it! I tricked you. My name is not Smith. It could have been though.…
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There is a whole lot digital media could learn about making user friendly websites from the rules and practices applied by their printed counterpart, especially glossy fashion magazines.
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How do you optimize websites for people? I mean actual readers! Especially those who are suffering from chronic attention shortage? You need to make websites In short it’s “fire up” or FIRE UP as an acronym. “fire someone up –…