Social Media: Is the Glass Half Empty or Half Full? It’s the Full Bottle

Social Media: Is the Glass Half Empty or Half Full? It’s the Full Bottle

You certainly know the metaphor with the glass and the liquid. It’s featured in lots of more or less uplifting Hollywood movies like Groundhog Day for example.   Is the glass half full or half empty? For those readers who…

10 Google Operators for Advanced Search I Use Daily (and You Should Too)

10 Google Operators for Advanced Search I Use Daily (and You Should Too)

While using Google not only as a searcher but also as a search engine aka website optimizer I apply so called advanced search operators which in fact aren’t that advanced once you know them. Still most people don’t use them….

Google Suggest Effects on SEO, Search Usage and Business

Google Suggest Effects on SEO, Search Usage and Business

Who the hell is the Gossip Girl? Google Suggest offers users possible search queries based on the number of searches and results. When you start typing your search query Google suggest popular keywords or phrases to search for. Ever since…

How to Write for Subscribers: Rules of Advanced Blogging

As this blog has reached a critical mass of over 1000+ subscribers it’s time to change my writing and content creation strategy. Indeed I already did change how I blog. Did you notice? What is the difference between blogging for…

3 Search Marketing Magazines in Print

3 Search Marketing Magazines in Print

It seems like only a few months ago there were no search marketing or back then SEO/SEM magazines in print but it’s not true. Right now we have already three and the first one of them, Search Marketing Standard has…

Top 7 Annoying StumbleUpon Mistakes

Top 7 Annoying StumbleUpon Mistakes

Mistakes, by electrospray. OK, I’m nearing my 10.000 “like it” stumbles (only ca. 1000 left) and I’m wondering how I can help people to make better use of StumbleUpon and not repeat the same mistakes over and over. Well, I…

10 Usability Sins that Make me Bounce and Never Come Back

10 Usability Sins that Make me Bounce and Never Come Back

Bounce rate means the number or rather percentage of people who leave your site instantly after taking a look for less than a second. Many people bounce due to your own mistakes as a web designer or blogger. I collected…

When Yahoo Search Results Turned Sour

When Yahoo Search Results Turned Sour

SEO 2.0 rankings for the keyphrase [SEO 2.0] during summer 2008, a Raven chart. In mid 2008 Yahoo updated their Index to offer “more relevant results” which allegedly were “more like Google“. I was amazed to find out that the…

How (Not) to Pitch Me on Social Media

How (Not) to Pitch Me on Social Media

*With more than 100k+ followers on Pinterest, 10k+ on Google+ and 5k+ on Twitter I guess I’m quite popular by now. Until recently this fact was largely ignored by most people. I did not receive many pitches to share content…

How Trust Made my Blog Triumph: 1000 Subscribers

How Trust Made my Blog Triumph: 1000 Subscribers

Dear reader, if you’d ask me what the single most important factor in the success of my blog is I would reply: trust! Trust is a tool that enables you to communicate and work together with people. In blogging like…